Introduction, packaging, accessories
Motorola has recently decided, that in spite of their difficult situation – or maybe for turning things to the better – they will launch a luxury phone. The first pictures and information about the gadget called Aura have appeared a couple of months ago on the web, and now, thanks to XXL GSM, we have also received one of these devices that cost nearly 1750 euros. The phone stayed only for two days at me, which, considering its price and the risk factor, might as well be a fortunate thing.
It is not that interesting that a phone costs this much, but to tell the truth this is a price segment that hasn’t been covered before. Nokia’s most expensive handsets cost about 700-1000 euros, Vertus have a starting price of 2500 EUR, so we could say that Motorola Aura fills a huge gap on the market, haha. The truth is that I think it is highly overpriced, but not how like usually luxury phones are. It’s okay that if we consider the handset’s quality, the materials used and the design than we get no worse price/value ratio than any other handset’s in a similar price range. But who buys a Morola for so much? If a non-professional, rich person looks at Aura, he might say that we have a Motorola for 350-500 euros, so Aura won’t smell like money, but a Vertu does. And those who could afford Aura can probably spend the double for a Vertu, which is a phone with much less features, but it shows how rich we are. Yeah, that’s why people usually buy a luxury phone for.
One thing that made me think less of Aura’s quality is that the leather case that comes with it is extremely smelly. I could say that it freaking stinks, it’s incredible what kind of foul smell can come from such a small case. The day when I received the phone I’ve put it on a desk in the hall, along with its case, it stayed there for about two hours when my girlfriend came home and her first question was what’s this smell? To tell the truth I’ve also felt something strange, although I am not that good at detecting smells, so we have decided that the new Sony Ericsson Bluetooth watch can be the one responsible and we’ve taken out the watch that night. Before going to bed we’ve again looked at each other and our face clearly showed that we still feel the smell. The case has been lying a couple of meters away, but it still has been smelly enough to make us spend the night in an uncomfortable, stale, stuffy place. The second night the phone stayed in the kitchen, so we observed the foul smell of the case only when drinking our morning coffee, and by the end of the test period the phone has also taken over the same bad smell…
The handset came in a box that astonished even us, experienced journalists. It’s a wooden case, covered in leather on the top and bottom, stuffed with plush on the inside and it even has nice little crates everywhere that close magnetically. The accessories are placed in these: the charger, the data cable, the microUSB-minUSB converter, the leather case, the stereo headset and the wipping tissue. It’s interesting that the headset is a completely standard musical Motorola one, which can be familiar from the E series.
Anyway, we can say that the packaging gave a new meaning for “exclusivity”, or at least we didn’t see such a thing before.
A cikk még nem ért véget, kérlek, lapozz!
