Google has announced a new format of mobile image ads in its blog. By placing image ads on mobile websites, users will be brought to the advertiser mobile webpage when they click on the image ads. Ad pictures have to be made in different sizes (167 x 30, 192 x 53, 215 x 32 and 305 x 64 pixels, according to different display sizes of phones), with a maximum size of 2-3 kbytes. Under the picture ads the website of the advertising company will always be displayed, marked with an "[Ad]" label, thus signaling readers that the link is an advertisement. Ads can be linked only to websites adjusted to mobile phone displays, thus assuring user experience and compatibility.
Translated by Szaszati