While Palm Pré's ad was full of peace and tranquility, the promotional movies of the HTC Hero Android phone have no calming effect, as they were recorded with handheld cameras and the phone itself and they show youngsters jumping from rooftops to buses. The "Street Hero" campaign, recorded from two different points of view, feature only a glimpse of the HTC and Android logos, thus having a more natural effect.
Translated by Szaszati